Table of Contents
Introduction vii
Part I The Intersection of Creativity, Art, and Business
1 Creativity and Crisis 3
2 Creativity and Artists: A Brief History 13
3 Dispelling Myths About Creativity 26
Part II Habits of the Mind
4 Beyond 20/20: Your Vision, Your Creativity, Your Success 41
5 Daring Convention: Creativity and Autonomy 54
6 Bringing the Inside Out: Creativity and Authenticity 64
7 Taking the Outside In: Creativity and Empathy 73
8 Curiosity: Reclaiming the Child's Mind 82
9 Silence and Solitude: A Room of One's Own 93
10 Intuition: Your Gut Knows What Your Mind Doesn't 100
11 Daydreaming: The Earthly Delights of Dreaming with Open Eyes 111
12 Risk-Taking: Creativity Abhors Complacency 120
13 Improvise: Jazz Things Up 131
14 Embrace Failure: When Disappointment Breeds Innovation 139
Part III Tools of the Trade
15 Deconstruct: Break It Down 151
16 Aggregate: See the Big Picture 158
17 Repeat: The More You Do It, the More Original It Gets 164
18 Creative Tension: When Opposites Attract 172
19 Cross-Pollination: Fertile Ground for Creativity 180
20 The Analog Method: Use Your Hands to Access Your Brain 187
Part IV The Way Forward
21 Mixing Intuition and Rationality: Balancing Premonition and Logic 195
22 Collaboration: 2 + 2 = 5 203
23 Connect the Dots: Piecing the Puzzle Together 212
24 Pivot: The Only Constant Is Change 222
25 Inventing the Future: Keeping Two Steps Ahead 230
Epilogue 243
Acknowledgments 245
Sources and References 247
Index 263
About the Author 271